“Political disinformation succeeds because it follows the structural logic, benefits from the products and perfects the strategies of the broader digital advertising market,” Ghosh and his co-author Ben Scott wrote in a report, Digital Deceit, published by the New America foundation. … [Read more...] about Facebook enables ‘fake news’ by reliance on digital advertising – report
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Viewers took particular exception to an ad featuring former England player Stuart Pearce kicking a football into the opera singer's stomach. A second ad featuring Sue Barker in a balaclava shooting the irritating tenor with a bazooka also provoked complaints that it was offensive and inappropriately trivialised war and terrorism. … [Read more...] about Go Compare tops list of most complained about ads of 2012
• To contact the MediaGuardian news desk email [email protected] or phone 020 3353 3857. For all other inquiries please call the main Guardian switchboard on 020 3353 2000. If you are writing a comment for publication, please mark clearly "for publication". … [Read more...] about Groupon guilty of ‘widespread’ breaches of consumer protection laws
Chanel No 5 – Le Film (2004)Moulin Rouge, Romeo & Juliet) when the pair teamed up to make an ad that cost £18m, the most expensive ever made for TV. Kidman was paid $3.7m to play an actress pursued by paparazzi, wearing couture outfits designed by Karl Lagerfeld to the sound of Debussy. The ad marked both the zenith and the last hurrah of the Mad Men era of unbridled profligate spending: the internet era was soon to usher in phrases such as “return on investment” as the bean counters started to take control. … [Read more...] about What happens to the global publicity titans if advertising no longer pays?
Sorrell has been able to get straight back to business because of the unusual nature of the contract he had at WPP. Instead of the standard notice period of 12 months, he or the company was able to terminate the contract “at will” with no non-compete clause. … [Read more...] about Sir Martin Sorrell battles WPP in bid to buy first firm