Award winning marketing campaigns

Lincolnshire’s Poacher Line Community Rail Partnership has been presented with a national award at the annual Association of Community Rail Partnerships (ACoRP) Community Rail Awards. They overcame strong nationwide competition to win the Best Marketing or Communications Campaign Award with their project to promote the Royal Air Force’s centenary year along the line, which runs between Nottingham and Skegness.The award recognised the partnership’s work in creating a marketing campaign that quite literally reached for the skies, promoting the aviation visitor centres that are accessible along the line, and encouraging as many people as possible to visit the sites by rail and CallConnect bus.The campaign included several events on the Poacher Line, including a vintage afternoon at Sleaford Railway Station, and taking a replica Red Arrow to Birmingham New Street Station as part of ACoRP’s national Community Rail in the City initiative. The Poacher Line’s … [Read more...] about Poacher rail line awarded for RAF 100 marketing campaign

A multi-award winning brewery which has a site in Little Eaton has invested in new equipment through crowd funding. The family-owned DerbyB rewing Company - which runs the Queen’s Head pub - raised £500,000 through the campaign in 2017 and has invested it in new kit which includes a glycol cooling system, a large fermentation vessel and canning and kegging machinery.As well as its own sites. Derby Brewing Company beer is available from pubs, bars and shops across the UK - as well as Tesco, Asda, Co-op and Majestic in Derbyshire.Head brewer Andy Marshall said: “We’ll be experimenting with techniques and styles for customers to explore different flavours from our new limited edition craft beer range.”The new equipment will help the firm to keep up with demand. Andy said: “Our crafted range has been hugely popular since its launch last year. “We are now developing it further by putting it in cans, which will minimise the time between us brewing it … [Read more...] about Funding boost brews up a treat for award-winning pub owners

Rugby’s MP Mark Pawsey has congratulated the landlord and staff of The Bulls Head in Brinklow for their recent success in the Ei Group Awards for Best Marketing Initiative. In the last two years landlord Daniel Lengden has made great efforts to improve the pub by supporting local micro-breweries and organising events like open mic nights and quizzes.The Bulls Head came runner-up for the award that celebrates innovative marketing and campaigning by publicans.Daniel’s clever marketing idea saw customers in December given an envelope enclosing a prize that could be redeemed during the following months of January and February.This offer transformed their trading levels during what are traditionally quiet months in the pub trade. … [Read more...] about Brinklow pub celebrates after winning marketing award

PUBLISHED: 14:15 17 May 2018 | UPDATED: 14:15 17 May 2018 Imogen Braddick PCSO James Graham supporting the market. Picture: Judith Thompson. Archant Between May 17 and May 31, Saffron Walden’s award-winning market will be decorated with ‘Love Your Local Market’ bunting and a #LYLM2018 ‘selfie board’ will be free to use by supporters of the market. Picture: Judith Thompson. ‘Love Your Local Market’ is hosted each year by the National Association of British Markets (NABMA) and it is the largest celebration of retail and wholesale markets. Now in its seventh year, the campaign has grown to become a global campaign with more than 3,000 events taking place in 17 countries in 2018. Tourist information officer Judith Thompson said: “The ‘Love Your Local Market’ promotional fortnight is a great opportunity to really look at what our local market here in Saffron Walden has to offer. “The Market Place is decorated with … [Read more...] about Saffron Walden celebrates ‘Love Your Local Market’ fortnight