No longer a place for odd bits and bobs, the typical Scots ‘stuff drawer’ is now a space occupied by valuable old and unused technology, including smart phones and laptops.
With the ‘stuff drawer’ now often dubbed as a ‘tech graveyard,’ eBay UK is encouraging consumers to revive and cash in on their unused, second-hand tech ahead of Apple ’s highly anticipated iPhone launch this week.
In a recent survey, of 2,000 people, 58 per cent admitted to having at least one unused smart phone/iPhone at home, 46 per cent of which reside in so-called ‘stuff drawers.’
Sales spike following each Apple iPhone launch over the last two years, so now is the perfect time to try and sell your unused phones.
The launch of the iPhone XS, XS Max and XR last year for example, prompted an increase in sales of older smartphone models, so much so that the platform saw 282 sales an hour, with the previous iPhone X re-selling for an average of £476.
The average re-sale price for a 64GB iPhone 6 is £87, an iPhone 6 plus is £154 and a 128GB iPhone 7 is £197.
If you’ve got iPhone X you could make £533 and if you have an iPhone XS at 64GB you could sell it on for £650.
However, many people admit they’ve held on to old devices due to a lack of time and energy, as well as knowledge on selling.
So with help from eBay, here’s five top tips for a smooth, stress free and profitable tech sale.
Key words are truly key
Take the time to get your keywords right and bidders will come. When buyers search, eBay.co.uk automatically looks for words in the listing’s title only, so it’s crucial to write your listing in your customers’ language and use the keywords they search for – especially brand and specific product names.
Pictures are important
The vast majority of users will not bid on items they cannot see. With used technology, buyers want to make sure the item they are purchasing is as described so be transparent and honest about the condition of the item. Be sure to provide images from a variety of angles, as well as close-ups and feature details. For best results, take photos in natural light against a neutral background. Remember, a good picture often holds up a less than perfect listing.
Opt for 10-day auctions to maximise the number of bids
When listing an auction, you can choose whether it lasts one, three, five, seven or 10 days. The longer your item is listed, the more chance of people seeing it, so unless it’s time-sensitive, pick 10 days. For Buy-It-Now listings, you can choose three, five, seven, 10 or 30 days. They cost the same, we advise selecting the 30 day option.
Consider postage costs
Consider the impact of postage costs in advance. If you don’t offer free postage, you will need to pack your item, then weigh and measure it so you can calculate postage costs. Use the eBay postage estimator service to check your pricing – you don’t want to be out of pocket by covering excess postage once the product has sold.
Timing, timing, timing
Get the timing right. The busiest time for buyers is Sunday evenings, so schedule your listings to end around that time. Avoid times when most people will be busy, such as weekday mornings, or any big events such as sports matches or TV finales.
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